Wednesday, 14 September 2011

African Prints


 "I love African fabrics, but what can i do with them?"
The answer, of course, is, "Anything you like. Be creative!"
Ankara used to be a fabric that had no glamour value or fashion importance. It was a regular fabric that would not warrant a second look. This was the perception in Nigeria until 2002 when Ovation magazine popularized the trend locally and every lifestyle magazine had a feature on Ankara and its versatility.




Years back, lace fabric dominated the Nigerian traditional attire fashion scene; it was the ‘in thing’; now, Ankara’ (African prints) has taken over in a big way.




Everywhere you turn, Ankara is in-demand; you see people wearing ‘Ghana’, ‘Ivory Coast’ and ‘London Wax’ Ankaras. And the best part of it all is that it is affordable *wink*











African print (Ankara) has taken a huge leap from the streets of West Africa to the hottest red carpets, videos and runways around the world.
It’s about time West African fashion/fabrics got some mainstream recognition. I just wish that apart from Jewel by Lisa, Redbutton Clothing Company & Deola Sagoe, other African designers who are masters at manipulating Ankara fabrics are the ones getting paid to showcase their designs.

2 comments:

  1. This is far too good. Perhaps RedButton is the next big thing fashionwise to come out of Nigeria. Great stuff!

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  2. RedButton is the bomb, i love every single piece and can't wait to get some of these fabulous designs for my self.

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